If you are losing Instagram followers, then donÕt worry. You are not alone.
Many content creators and business accounts face this problem that is hard to believe and cope with.
It is because losing followers means losing potential leads and customers along with the potential deranking of your profile leading to declined visibility, reach, and growth.
If you feel that you are doing everything right and canÕt figure out why then this blog will help you find the reasons why you are losing followers as well as share some handy tips to fix that.
Keep reading.
Followers Exchange
Follow for follow is a way to inflate your numbers. A lot of Instagram accounts use this tactic to grow their followers. They follow other accounts and as they follow back, they unfollow them.
This is a shady way to grow your followers which is not helpful in the long run. These accounts never engage with your content because they are either not interested.
This usually decreases the organic growth of your account as Insta bots notice this. If less number of your follower accounts consume and interact with your posts, that tells bots that your content is not valuable or people simply donÕt trust your voice. So, it stops promoting your content across the platform.
How To Fix That?
Instead of gaining unengaged followers, focus on providing value, answering questions, and hosting giveaways to attract the audience and engage them. You can also Get Instagram followers USA to build a US-based audience if your target market includes the United States.
Low Engagement
Despite all the hard work and energy you put into creating amazing Instagram posts and Reels, if people are not interacting with likes, comments, and shares, it will be of no use.
It will affect your account in two ways:
First, the algorithm will notice the low engagement rates on your content and will consider it as either low-value or irrelevant to your followers.
Second, new users will be discouraged to follow your account when they see a few likes and comments on your posts and tap the back button leaving your profile and never coming back again.
How To Fix That?
We recommend you buy Instagram likes from a credible supplier. Your posts will get an instant push from the algorithm and it will show these to more users on the app. And if you have created a useful or interesting post, it will attract more likes and followers.
Inconsistent Posting
Consistency is the key to social media success and Instagram is no exception. Regardless if you have over a million followers or a few thousand, if you donÕt publish valuable content regularly, they will either forget about your profile or simply tap the ÔunfollowÕ.
How To Fix That?
The simple fix is to create a content calendar and try to bull create and schedule your content for the entire month. If you have a budget, then you can hire a team that can handle content creation and publishing for your Instagram account and other social profiles.
Low-value Content
Low-quality and low-value content is another reason why people unfollow accounts on Instagram. ItÕs all about them - your audience.
A lot of business accounts and creators make this mistake and they donÕt realize it will damage their accounts in the long run.
The only way to compel Insta users to tap the like or leave a comment is to impress them with the value you share in the posts and Reels.
How To Fix That?
A quick fix will be to buy Instagram auto likes from a trusted supplier of social media services. Your posts will start getting likes automatically as soon as they are published.
As your posts get more likes it will tell bots as well as new users that you are posting valuable and high-quality content. So, naturally more users will scroll through your profile and most probably will follow you.
Too Much Promotional Content
Businesses and brands tend to forget that every social media account represents a real human being with emotions, life problem, and personal and professional commitments (bots doesnÕt count, obviously).
Social users tend to ignore and eventually block a profile that pushes too much promotional content into the usersÕ feeds.
Talking more about the products and less about the problems of the audience is the best way to say goodbye.
How To Fix That?
Try to spy on your competitors and analyze which content is doing better than others. You can model the proven content ideas as well as get the nerve of why people enthusiastically engage with some posts and simply ignore others.
Underutilized Captions
The best way to engage social users and make them loyal fans is to share great stories. Businesses donÕt use Insta captions to their full potential.
Social media has evolved over the last few years and brands that tell amazing stories are doing great than others that donÕt.
Users get to know the human side of a business when they see behind the scenes of your brand. This way they will relate to your brand and can reflect on what is going on in their lives.
How To Fix That?
A quick fix is to buy Instagram comments along with sharing interesting stories that connect viewers with your brand.
Along with that, you need to connect the audience with your brand emotionally.
Smart marketers and brands use Instagram captions to tell intriguing stories - brand origin stories, employee perspectives, and product conceptualizations.
Final Words
While it is hard to accept that there is a problem on your side that is the reason you are losing followers, it will help you win big if you accept that and try to fix that.
We have covered several reasons that might be the issue, along with the fixes for each of them.If you try to use these fixes, we are very positive that you can stop the followers and stick them to your account, making them your enthusiastic fans.
Azeem Ahmad is an avid digital marketer, guest blogger, and content writer with extensive experience writing about social media marketing, search engine optimization, inorganic marketing strategies, and lead generation. Besides writing, he enjoys playing table tennis, reading blogs, and surfing the internet.
